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Areas · Fort Worth

A front office for Fort Worth businesses, from the Stockyards to Keller.

Fort Worth is a city of working businesses that still run on a handshake and a phone. Centera sets up the answering and booking behind them, remotely, from Dallas.

How Fort Worth does business

Fort Worth still feels like a town that grew into a city. The Near Southside has coffee shops, tattoo studios and independent salons. The Cultural District and Camp Bowie fill with restaurants and museum traffic. The Stockyards bring in visitors and the businesses that serve them. Out past the loop, in Benbrook, Saginaw, Haltom City, Burleson and Keller, the work shifts to trucks, trailers and the contractors who keep new subdivisions running.

Many Fort Worth owners are one- and two-person operations: a mobile mechanic, a trailer detailer, a barber who rents a chair. They work with their hands and they get their next job by word of mouth.

Distance and dispatch

Fort Worth sprawls. A service call can mean twenty minutes on the freeway, and a crew spends a real part of its day driving. That is when the phone goes unanswered the longest. A company working a job in Burleson cannot pick up a call from Haltom City, and the customer does not care why.

Nora, the phone assistant we set up for your business, answers in your company's name and asks the questions you would ask: the address, the problem, how urgent it is. She checks the address against the service area you gave us, so you are not planning a long drive for a job you do not take.

Seasons that drive calls

North Texas hail is the big one. A single spring storm can produce a week of windshield, paint and roofing calls. The summer stretch brings air conditioning failures and, for the pool and lawn crowd, a rush of start-ups. Fall brings the first norther and the furnace calls. A shop that can book from the calendar while the owner is on a roof does better in those weeks.

What is set up for you

Behind your name we set up phone answering, a booking page for each service, review requests after a job, a one-page site that books and a Google listing that stays right. Owners get the Centera app on their phone, with a ping for each call, message, booking and review, and a Monday email with the numbers.

If a text is part of how you confirm a visit, note that text features switch on after registration.

Customers in Fort Worth often speak Spanish at home, so Nora answers in English or Spanish.

Trades that use it here

Plumbers, HVAC and pest control companies cover the widest radius and gain the most. Auto repair shops and detailers keep their calendars full. Junk removal crews get a booking page that quotes by photo. More on our website work for the city is on the Fort Worth web design page.

We work remotely from Dallas, so there is no local office to visit.

Questions owners ask

Do you work with businesses outside Fort Worth city limits?

Yes. Keller, Benbrook, Burleson, Haltom City and the surrounding towns are all set up the same way.

What about customers far from my shop?

Nora checks the address against the service area you give us and tells you when a job falls outside it.

Is anyone local to Fort Worth working on my account?

We are Dallas-based and work remotely. Everything happens by phone, video and the app.

Can I keep my current phone number?

Yes. You forward the calls you miss to the line we set up.

The next step

Book 15 minutes with our team. We look at how your calls, bookings and reviews run today and show you what would change. No pitch deck, no pressure.